March 12: Ola has kicked off its services in Australia. The Indian company which started its services in Perth last month aims to expand its operations across Australia, and has currently announced its plans to start its services in Sydney.
Reports said that, in order to build partnership and driver partners, Ola has appointed a local team in Australia and is operating officially in Sydney. It also added that investing on driver partners and aiding them with novel technology, training and ways to increase earning points are the priorities for the company.
Ola is bankrolled by SoftBank. Uber, also funded by SoftBank is Ola’s rival in the Australian market. In the year 2012, Uber had begun its operations in Australia and is well established in 19 Australian cities which include Sydney, Melbourne, Brisbane, Adelaide, Perth and Canberra.
In the India market, both the companies are seen placing a great deal of competition for each other, not only in the ride sharing space but also in the food delivery sector. Ola had acquired Foodpanda’s Indian business while Uber run its on-demand food delivery application UberEATs in selected Indian cities.
According to Ola, the company has received around 7000 registrations from driver partners since its launch in Perth. Various programmes including promotions, earning programmes and feedback sharing will be put forth by the company in the days following.