Feb 21: Letstrack, one of the leading and unique GPS tracking company in India, has recently joined hands with SMILE Foundation, an NGO working for the welfare of underprivileged children, by donating education to support poor children and families. As part of the tie up, Letstrack aims to fund at least 1 lakh days of education to socially and economically deprived children to lead a quality life.
According to an official statement, Letstrack will donate a part of their sales in a way to contribute towards the ‘Mission Education’ programme of SMILE Foundation. It not only provides support for education but also focuses on the nutrition and healthcare of children.
Commenting on the initiative, Vikram Kumar, CEO, Letstrack, said, “we are extremely proud to form a long term partnership with SMILE Foundation. It is an overwhelming feeling to contribute in improving the life of people in need. Letstrack believes in strong family culture and thus, endeavours to provide a priceless service to people in the world by giving them a sense of safety with our products and services. I feel it is our responsibility to provide underprivileged children an opportunity and future security that they can get with education”.
According to Joieta Rajput, Senior Manager- Corporate Partnerships, SMILE Foundation, “under the Cause Related Marketing campaign, part proceeds from the sale of Letstrack GPS tracking device would go towards the Mission Education programme of Smile Foundation which will support the education, nutrition and healthcare of children.”